Catman Academy is a comprehensive category management education program producing ready-to-execute catman professionals both for retail and manufacturing companies.
The Head of The Catman Academy
Simulation-based educational programs for FMCG and retail markets.
Category strategy based on shopper understanding
Practice on simulator
For Key account managers and Category managers.
Grow business through added value creation.
Practice on simulator
For Key account managers and executives
Category management tools
1 stage: theory + case practice
2 stage: practice on simulator
For newcomesr and those who want to use more catman tools.
We make shopper experience better and easier ensuring its convenience, promptness and simplicity through collaborative education for retailers and suppliers. We exist to make collaboration between retailers and suppliers beneficial, effective and easy-to-understand for both sides. This leads to better quality of life for shoppers all over the world.
We develop the world's best business simulations for retail business. In our collaborative education programs, we have recreated the market with realistic industry environment and external conditions. Mania programs transform the skills of FMCG and retail professionals and lead to qualitative growth of business KPIs right after the training.
|You can look into the future|
|Your mistakes cost nothing|
|You get new skills|
|You get to participate in a fascinating, fun and fast-paced program which lets you "walk in your partner's shoes"|
|The program strengthens the relationships and creates a stronger team|
Mania programs are available all over the world
Mar-Pro is a unique solution helping you to enhance your competitive advantage and create a win-win relationship in the classroom and in real life.Learm more about the program
INSEAD Business School
|The program provides hands-on negotiations experience both from the retailer’s and the supplier’s perspective.|
|The participants get to analyze how each of their actions influence their company’s profit and how it reflects on the partner’s profit.|
|Mar-Pro brings a positive return on investment (ROI+).|
|The world's leading experts share their knowledge of key principles and strategies of FMCG retail.|
World’s first and only category management business simulation and education solution.Learn more about the program
|The first and only category management business simulation in the world|
|Study the tactics of 4P (Product/Price/Place/Promotion) which will lead to successful shopper management|
|Get the full range of solutions for category management on every level of the company|
Trainer, consultant and writer
Vice-President International Business Development Mar-Pro and Catmania, trainer Mania Business Simulations
European Business Insight Director, Nielsen Company